Quantitative Research
That Delivers Actionable Insights

Transform your customer experience with insights that matter. We combine advanced quantitative research techniques with deep industry knowledge to help you make smarter, faster business decisions.

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Get Clarity with Research That Reveals the Whole Picture

Through a full range of qualitative and quantitative research services, we turn complex data into clear, actionable results. Whether you’re launching a new product, improving your customer experience, or aligning your brand strategy, we’ll help you make confident, data-backed decisions.

Are You Making Critical Decisions Without Truly Knowing Your Audience?

Many businesses operate on assumptions—about their customers, their brand perception, even their employees. These gaps lead to missed opportunities, ineffective strategies, and disconnects between leadership and stakeholders.

At RDI Sightline, we bridge the gap between what you think and what’s really happening. Our team of experienced researchers digs deep into customer, employee, and market data to uncover the truth. The result? Research that doesn’t just inform—it transforms.

Let's Get Started Ready to Elevate your Research?

SERVICES

Explore our full suite of customizable services, designed to meet the needs of B2C and B2B organizations across industries.

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From digital to traditional methods, we offer a wide range of data collection options to reach your audience wherever they are. This includes mobile-optimized online surveys, phone-based (CATI) interviews, in-store or digital point-of-purchase intercepts, and paper surveys for hard-to-reach or offline segments.

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Stay ahead of shifting perceptions with longitudinal tracking studies that monitor brand awareness, usage patterns, customer satisfaction, and loyalty over time—helping you benchmark performance and detect trends early.

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We serve a wide range—including retail, restaurants, healthcare, financial services, insurance, and consumer goods.

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Absolutely. We often support other research firms or internal teams with scripting, coding, data collection, and reporting.

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Make sense of qualitative responses at scale. We combine human-coded verbatim analysis with AI-powered text analytics to uncover sentiment, themes, and key trends in open-ended feedback.

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We turn raw data into clarity. Our end-to-end reporting services include expert tabulation, infographic creation, and dynamic dashboards that bring insights to life and support confident decision-making.

RESEARCH SOLUTIONS

Strategic Focus Area How We Help
Brand Health & Positioning Awareness & Usage Studies, Brand Tracking, Brand Perception Analysis
Customer Experience (CX) Satisfaction Surveys, Journey Mapping, Open-End Analysis
Employee Engagement Internal Surveys, Retention Insights, Exit Interviews
Market Segmentation Behavioral and Psychographic Segmentation, Predictive Modeling
Marketing Effectiveness Ad Testing, Messaging Feedback, Campaign Evaluation

Why Choose RDI Sightline?

Selecting the right research partner means more than just checking boxes—it means finding a team that’s just as invested in your outcomes as you are. 

At RDI Sightline, we combine decades of expertise with a passion for discovery, delivering tailored insights that move your business forward. Here’s why organizations trust us to help them see the whole picture.

ACTION-DRIVEN INSIGHTS

We don’t stop at data. Our research comes with interpretation and recommendations designed to accelerate business impact.

VETERAN EXPERTISE

Many of our team members bring 20+ years of research experience across industries. We’ve seen it all—and we know how to help you avoid the pitfalls.

FULL-SERVICE OR FLEXIBLE SUPPORT

Whether you need end-to-end project execution or help with one piece of the puzzle (like recruiting, moderation, or coding), we’ve got you covered.

INDUSTRY BREADTH

From retail and healthcare to financial services and home services, our work spans verticals and customer types, giving us a wide view of trends and behaviors.

CUSTOM REPORTING & DASHBOARDS

From infographics to dynamic dashboards, we don’t just show you the numbers—we help you understand them.

BEHIND-THE-SCENES PARTNERSHIP

We seamlessly integrate with your team—whether you're a brand, agency, or research firm—offering white-label services, overflow support, or specialized expertise without disrupting your workflow.
"We presented your findings to the City, and they were incredibly impressed. Our program manager noted that it highlights the human aspect often missing from policy and procedure decisions—leading to real change. You should feel proud of this work."
National Food Delivery Non-Profit
“Both qualitative and quantitative project design and execution, client management, and relationship building were exemplary. I 100% trust RDI!”
“Clear communication is key throughout a project, and RDI does it extremely well—providing clear due dates, addressing any issues or questions along the way, and delivering comprehensive final reporting. The communication is excellent."
“One of the best in the business for customer service. I always appreciate their thought partnership in developing questionnaires and the personal ownership they take to ensure projects run smoothly."
"RDI goes the extra mile to get the job done—even if it means standing out in the cold. They move quickly to meet our needs and are highly responsive to requests."
"A reliable and dedicated partner, always willing to do what it takes to get the job done."

Frequently Asked Questions (FAQs)

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Quantitative research gathers measurable, numerical data—often through surveys, polls, or structured interviews—to identify patterns, trends, and statistical relationships. It helps you understand the what, how many, or how often behind customer behavior.

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Quantitative research is about numbers and scale—ideal for measuring customer satisfaction, tracking awareness, or modeling behavior.

Qualitative research, on the other hand, dives into motivations and perceptions through methods like interviews and focus groups. Think of it as breadth vs. depth—we do both, and often together for a complete picture.

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We serve a wide range—including retail, restaurants, healthcare, financial services, insurance, and consumer goods.

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Absolutely. We often support other research firms or internal teams with scripting, coding, data collection, and reporting.

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It depends on the project, but our agile team is known for delivering high-quality work on tight timelines.

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Yes, all of our online surveys are optimized for mobile to reach respondents wherever they are.

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Not at all. We support startups, midsize organizations, and Fortune 500s alike—whether you’re launching your first survey or scaling an entire insights function.

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We use a combination of custom panels, social media, local outreach, and third-party partners to ensure we reach the right participants.

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Yes, including bilingual agents and survey translations.

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We combine traditional reporting with interactive dashboards and infographics that highlight the “so what” behind the numbers.

Let's Talk Research

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Congrats on taking the first step toward a next level customer experience. Someone from our team will contact you shortly.

— it’s sort of what we do best.

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